small business seo

There have been many crazes that swept internet users across the world into a frenzy and the latest is blogs and weblogs. For those who don't know, a blog can be like a personal diary published online where the person can bare their soul and opinions to the world. If there is anything major in that person's life or whatever emotion or feeling is filling their life, they can tell everyone about it. Publishing a blog is meant to be a true reflection of the bloggers' life that they choose to share with the internet community and world. Although most blogs feature writing, they can also include images and videos about a whole host of topics.

Interaction and communal participation is welcomed in a blog and it provides an outlet for people to speak up and this leads many people to believe that blogs should be discussion led and based as opposed to angry and argumentative.

Many companies offer blog hosting facilities. A company who specifically offers blog hosting is one which provides a person room to place their blog onto their sever. If you are considering initiating a business blog, it has to be a careful decision. Having a successful blog can really positively impact on the business and making the right choice of host can be vital in how the marketing and service of blog pans out.

Such is the seriousness of some blogs that many firms look to employ professional writers to compile their blogs for them. The blogs can focus on any subject at all ranging from films to sport to products to anything at all. The ultimate challenge remains to find the right host for your blog and everything else slots in afterwards.

Blog hosts can roughly be divided into three categories: exclusive blog hosting providers, web hosting providers and web hosting resellers too. Both web hosts and exclusive blog hosts provide people the choice of either free service or that of a paid one.

Understanding Your Options about Blog Host Providers

Before choosing a blog host, first figure out what your blog's needs are most and what do you actually want to achieve through your blog. Depending on these goals and intentions choose a blog host that suits your purpose best. For example, most bloggers blog just for personal use and pleasure and therefore are satisfied with the most basic requirements, but if you are looking to use your blog for your business purpose, then your requirements and therefore choice of web hosts will be different.

If you are not comfortable dealing with HTML, encoding and other technical features, opt for blog hosts which are simpler with less technological features. On the other hand if you are an expert blogger and technologically adept too, you can go for blog hosts which offer you great features to fully customize your blog.

This may sound strange but you can get more exposure by using a free-of-charge blog hoster as opposed to one you pay for. This is because the free hosts that are always found near the top of the search engine lists get there by including encoding which relates to better exposure. If you aim to make from the blog, this level of exposure could be a great boon.

The advantages of going with a web hosting provider to host your blog are numerous too. In this case you will have complete control of the look of your blog, the template, interface, and add-ons to include and other features of your blog. The slightly difficult and specialized nature of web hosting providers makes them out of the reach of those who are not familiar with HTML or encoding methods etc. At the hands of someone who has the know-how, a blog hosted by a web hosting provider can be a potent marketing weapon.

Choose your blog hosting provider prudently then, keeping in mind your technological as well as marketing strengths and weaknesses. If you feel you will be comfortable handling the HTML coding and other technological features and if you want to customize your blog, go for a paid web hosting company. But if you simply want to have a personal blog for your own thoughts, or even a simple blog to make money out of, go for a blog hosting company sans the hassles of HTML and other difficult technological features.

How to get your blog hosted?

The choice of blog software is a straight choice between Wordpress and B2 evolution. Once this choice is made, the decision is to choose a host firm for the blog. The issues that will impact on your decision are now examined.

Determine if paid or free hosting is best for you: This choice is a primary one. There are always plus points of a free service but will it offer everything you need? There are a lot of adverts imposed on these sites and this may detract from the message you wish to give visitors. This is why if it can be afforded a paid host on a sharing system is the best option after you have chosen B2 or Wordpress.

Ask questions to see if your host offers compatibility with B2Evolution or Wordpress: A large number of blogs are coming with Wordpress or B2Evolution already installed which is helping to further the popularity of them. This feature removes much of the technical issues that installing the software would cause. This benefits the user by removing these issues from them. If you lack technical skills or want the easy option, select a blog host that has one of the software programs installed. With a number of clicks you will be all ready to run your own blog.

Select the host that is right for you: Ensuring you make the right choice or select wisely from the number of host providers can be a tricky challenge. An element of research is always advised and checking out forums and websites for information about existing providers with Wordpress or B2 Evolution software ca increase your knowledge on the subject. Knowing any differences in technical offerings such as disk space or bandwidth may make a big difference to your choice. Also, ensure you read user reviews on the variety of blog hits to get a feel for the service they provide.

* Reviews are one of the best criteria to decide best host: Read reviews and criticism of your short listed sites. If you feel your blog is likely to get many hits you can even think of using a dedicated server. Also before deciding between Wordpress and B2, it is always advisable to have some prior knowledge of the softwares as it makes your work so much easier. Uptime and customer satisfaction should be the top most things in your mind. At the end of the time, if you value your blog and your opinion, choose a host prudently.

small business seo

ppc search engine marketing placement

ppc search engine marketing placement

About the author: Matt Hedges, 12 year veteran of the web hosting industry, helps small business owners find the best hosting companies on the Internet. Hedges is the head staff writer for http://www.webhostingmadness.com, a web hosting review site.

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