Profil de la compagnie Clickable Enterprise
Monday, September 5, 2005 11:12:43 PM
Symbole OTCBB: CKEI
Preparé par MCC Financial Services, Inc.
MARKET CAPITALIZATION $6.68 m
SHARES OUTSTANDING 74.2 m
REVENUES (12 months ended March 31, 2005) $2.44*m
*Recent acquisition adds another $600,000 in revenues for fiscal year 2005
Investment Thesis
Clickable Enterprises, through its wholly-owned subsidiary, Clickableoil.com, is the first Internet-based home heating oil company. The Company is pursuing a unique strategy in an old-line traditional business. The Company leverages the Internet and proprietary order processing and pricing software to offer its customers well-priced home heating oil. Clickableoil.com specializes in price control, risk management, and product positioning, leaving the physical transportation of the product to specially-chosen vendors. This business model allows the Company to offer the most competitive pricing on a commodity product, as well as user-friendly service. Clickable Enterprises is also positioned to replicate its sales, pricing, and delivery model for energy products other than oil, ie. electricity, natural gas, etc. Unique Sales Model In Home Heating Oil Industry Clickable Enterprises, through Clickableoil.com, has introduced a unique business and sales model into the traditional home heating oil industry. The industry has been characterized by small local vendors who take possession of the oil, own the trucks that deliver the oil, provide bundled services in pricing the oil, as well as delivering on credit. Alternatively, Clickableoil.com is the first web-based home heating oil seller that uses the Internet to receive and process orders and pricing. The Company receives payment upfront, thus avoiding the collection issues that have slowed the growth of many companies in the industry. Clickableoil.com only buys the oil after it has been paid and cuts out the middle man, thus reducing the cost of the oil to its customer. Clickableoil.com uses select local vendors to deliver the oil, thus avoiding maintaining a costly fleet of trucks, as well as allowing the Company to reach customers in a wider geographic area. Potential For Regional Growth In Fragmented Industry Traditional home heating oil companies own their trucks and do not deliver beyond one day’s travel for the truck. Through its reach on the Internet, Clickableoil.com can take orders from new customers in a broader geographic area and outsource the delivery to other companies. Home heating oil is used throughout the Northeast, an annual $12 billion market. The Company plans to grow geographically in New York, New Jersey, Pennsylvania, and eventually the entire Northeast. Due to its unique business model, the Company will not be hindered by lags in receivables, which have slowed the growth of other firms in the industry. Acquisition Increases Revenues By 32% over Fiscal 2004 Levels In April 2005, Clickable acquired Lorusso Oil, a family-owned and operated home heating oil company. The acquisition increases Clickable’s presence in the high volume area of Westchester, New York and adds approximately $600,000 in annual revenues. The Company did not purchase any assets, as it continues to outsource delivery. High Customer Retention Rates At 95%, Clickableoil.com has one the highest customer retention rates in the industry. The Company currently has over 3,000 customers , a majority of whom prefer to purchase online. In addition, the Company’s advertisements commonly utilize testimonials from Clickableoil.com’s customers who have expressed their high level of satisfaction with the service they are receiving. Sales Model May Be Replicated For Distribution Of Other Energy The Company has created a unique, proprietary, turn-key system for pricing and selling oil. This model may be replicated for other energy services delivered to the home, such as electricity or natural gas. An expansion into selling other forms of energy, while opening the Company up to sales throughout the U.S., or other territories, would be predicated upon deregulation of those energy markets. We recommend you use the information found here as an initial starting point for conducting your own research and conduct your own due diligence (DD) on the profiled company in order to determine your own personal opinion of the company before investing. We are not registered broker-dealers and do not recommend the purchase and sale of securities. Neither the information, nor any opinion expressed, shall be construed to be, or constitute an offer to sell or a solicitation of an offer to buy the securities mentioned herein. 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