The Human Element
Sunday, July 29, 2007 5:51:55 AM
I occasionally saw the Chinese version of commercial below in local channel .Via Youtube I found out the name of it :"The human element". Seems there are hot disputes against this ad.: some think the beautiful pictures, the caring narrations and the heartwarming music make it an inspiring and great advertiment; while the others think it does not show a real world to the people and is only a coporate propaganda commercial to glorify company image. To me, from the perspective of photography, I have to say this commercial really impressed and enlightened me, almost each segment of this video is an aesthetic picture, which brings people both visual and psychological shock. On the other hand, I think the conflict between human development and environmental harmony is a forever dilemma in front us, but anyway, the recognition and perception of the importance of the problem is actually a good start, no matter it is the voices of criticism from the public, or the positive declaration from the leading companies/profit groups to the public, perhaps only via a dreaming commercial...
Commercial Video:from Youtube Flash:by Leo Music:New Harmony Waltz (pls double click this post if you want to see the flash again)





