My Opera is closing 3rd of March

Dave's Blog

Splitting the value

, , , , , ,

We love to get more of something for less of something – it’s simple.

For example: A large event has to happen - and you're in control.

$500 equals 1 DJ for 1 Night

- or –

$500 equals 10 DJ’s, for 50$ per 1 hour each.

That way you can put 10 DJ’s on your ads…

…plus you get the viral message out over 10 DJ’s that naturally promote their next gigs.

Just an example – demonstrating how you can give your value more mass.

You can do this with anything you can split.

Split the value and market each peace as a separate benefit.

When we buy – we always compare – so put more weight on the side you're selling.

The extra rest, almost feels like something for nothing.

Improving the differenceThe perception of information

Write a comment

New comments have been disabled for this post.

February 2014
M T W T F S S
January 2014March 2014
1 2
3 4 5 6 7 8 9
10 11 12 13 14 15 16
17 18 19 20 21 22 23
24 25 26 27 28