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Opera's fans

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It is a perennial issue: why is Opera's marketshare not growing, when we have a product that attracts a large group of devoted users? I'll leave it to our sales and marketing department to look at this professionally, but one of the things that Firefox had going for it was a aggresive outreach campaign. Sometimes this devolved to rabid fanboyism (still does, actually). I see fanboyism as denying even reasonable complaints about your favorite browser, and issueing sweeping statements about the quality of other browsers not founded in reality, or without any knowledge of the underlying issues and history.

Opera has fanboys of its own. They seem mostly to be confined to the my.opera.com, sometimes venturing out to troll on the mozillazine forums and Asa's blog (though they don't see themselves as trolls, just like Firefox's fanboys). But it is interesting to see some more unabashed Opera promotion from people not linked to my.opera.com, especially when it well-balanced and argumented.

This recent blog post for example is not fanboyism, though it's title is promising: Why Opera beats Firefox. The blog post Opera Is Easily The Best Browser Avalible is politely bashing Firefox but with (IMHO) more shaky arguments.

This much linked blog posting is very positive for the self-image of Opera users, as the comments clearly show: What does your browser reveal about you?.

Then there are several Firefox-to-Opera converts: FireFox slides back. Opera Catches up. and "Opera 9"--- Is the fat lady singing?. Other Firefox fans are trying it out on friend's advice: they like what they see. Another advice to try Opera comes from The Battle of the Web Browsers - IE, Firefox and Opera - Which is Best. This blog post links to a nice review which states for Internet Explorer users, you can import your Favourites, so there really is no reason not to switch, and to a glowing review in Web user, a British magazine.

It helps of course if independent speed tests keep proving that Opera's JavaScript implementation is suberb nowadays. Now if only websites will start making use of Opera 9's improved JavaScript support, and stop sending unzipped content to Opera for example, the web might become an even nicer place for Opera's users. So to all Opera fans: keep telling your friends, especially if they only tried Opera years ago, and keep telling websites they should test in Opera!

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Comments

babox 27. August 2006, 13:47

I think that Opera lost a lot of potential users when it wasn't ad-free and now it's not so easy to get back them.
I will keep telling people about Opera but in the meanwhile, i think, you should do more aggressive campaigns :wink:

Kelson 28. August 2006, 16:25

I'll take it a bit further: there are a lot of people out there whose knowledge of Opera is out of date, second-hand, or both, and they still make decisions based on those misconceptions.

I keep hearing things like "Opera is adware," or "Opera has poor scripting support," or "Opera has poor CSS support." Sure, if you're talking about a version that's five years old!

Every once in a while I hear something really bizarre, like the guy who claimed that Opera was just a wrapper around Java functions that did all the real work. My best guess is that he skimmed an article on Opera Mini, misunderstood it, and got it mixed up with the desktop version.

I think a key part of a "Spread Firefox"-style outreach program will be to emphasize that Opera in 2006 is not the same as Opera in 2001 -- or even Opera in 2004. Something like, "Think you know Opera? Think again!"

del123 28. August 2006, 20:11

Opera is certainly in a dilema. IE7 is not that bad, that will make the average user stick with it, and on the other side, long time power users won't stop using firefox, because Opera just doesn't deliver the dynamic, be it in overall functionality or customization that the whole open source/xul/extensions thing made them accustomed to. I mean it's amazing, it seems like only the sky's the limit with firefox in terms of what can be done. Plus on top of that, you also have almost real time communication with the program and extensions developers.

I am myself a long time Opera user, i have it as my main browser since the 3.62 days, when i discovered it while trying out BeOS. I do 99% of my browsing with Opera. But when i look at how things are developing from the distance, i'm afraid there's no light at the end of the tunel for Opera.

I hope Opera changes tracks before it's too late. I really do.

deadHarlequin 29. August 2006, 16:11

I m not very optimistic about the future of Opera. It s my default browser since version 4 and these days I m worried most about it's future.

The Web seems bypassing it. And you cannot blame the users all the time. Opera ASA should move more quickly than it does now. It should have already been offering tools about webpage creation, pioneer in the fast adoption of the new technologies the new web of webapps brings us(the delay with XMLhttprequest was really bad).

Yup, the web will raise the OSes will falldown, there is a great potential for success but as I said I m sensing they ll just overrun this great browser

And as far as the OSes "part" is concerned, in future IMHO the will users will use less and less 3rd party programs. If you think about is a sickness of todays computing. (yes I like the apple way).


-just some lame quick thoughts I want to share....

del123 30. August 2006, 11:13

Also, many of Operas core features are now a part of just about any browser out there.

And when we're at a point where the average pc is like 3 ghz and the internet connection 10mb, it renders the fact that Opera is a little faster pretty much irrelevant.

It's really high time for Opera to start kicking, it really is.

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