Seo Specialists: Google & Yahoo Going To Be Sole Online Search Ads Force Leaving MSN In Chaos
Monday, 23. June 2008, 13:13:36
Big Bang in the Search Engine Marketing world…..Yahoo has stretched his hand to get Google in a 10 years deal. This news shocked every one including MSN, who still pursing Yahoo acquiring! But online advertisers are seeing this as less opposition with higher keywords bidding prices.
Yahoo explains it, that a deal which give it the ability to show paid search results from Google on Yahoo's own search platform. This deal is also covering famous online ad format “contextual text ads”.
Now, how we (SEM Specialists) looking at this newly evolved scenario;
In coming days when Google search ads are mixed in with Yahoo search ads for a niche search query, Google will almost always win the superior position because it has a improved ad matching and validating engine. Worse fears for Yahoo if Google again and again wins, the truth is that online marketers could be less tempted using the Yahoo search system, instead choosing a powerful Google Adwords System, as only system.
Again it is too early to say anything thou we are knowing that online world is very aggressive now a days!
Cheers
Nawaz Shahzad
SEM & Seo Specialist









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