New strategy at Microsoft
Thursday, 24. July 2008, 13:40:53
Microsoft's failures amaze me. Vista is the most unsuccessful Windows OS until now. They failed to acquire Yahoo after making lots of noise about it. Their online services pass almost unnoticed.
All those ideas were sustained by one man: Steve Ballmer. The same person who was selling Windows 1.0 like it was a vacuum cleaner now takes Microsoft's strategic decisions. And he's actually very funny, if you look at him from outside.
The last thing that he did was to fire the man who was in charge with Windows Vista and online services, Kevin Johnson, and to put himself in charge. This story tells me that Ballmer managed a narrow escape and found someone to blame for his own mistakes.
The first thing he did was to come with a new strategy. Here it is:
In the coming years, we’ll make progress against Google in search first by upping the ante in R&D through organic innovation and strategic acquisitions. Second, we will out-innovate Google in key areas…
Two questions pop into my mind:
- What language does he speak?
- On what planet does he live?
I mean, putting in the same phrase words like upping, ante, organic, strategic, out-innovate must really be a Guinness Book worth performance. Although things are always interesting with words.
Then, how will a company that has innovated almost nothing in the last 20 years plan to start innovating?
Oh, but I forgot. This is Microsoft, and Ballmer. Everything is possible for them.
There's no better ending for this entry other than some various Steve Ballmer quotes. It's an interesting read, I promise. (To be fair, there are many other famous quotes from him on the Internet).
Google's not a real company. It's a house of cards.
I don't know what a monopoly is until somebody tells me.
I think it would be absolutely reckless and irresponsible for anyone to try and break up Microsoft.
Linux is a cancer that attaches itself in an intellectual property sense to everything it touches.
My children - in many dimensions they're as poorly behaved as many other children, but at least on this dimension I've got my kids brainwashed: You don't use Google, and you don't use an iPod.
Our mail product, Hotmail, is the market leader globally.
Our people, our shareholders, me, Bill Gates, we expect to change the world in every way, to succeed wildly at everything we touch, to have the broadest impact of any company in the world.
What we've gone through in the last several years has caused some people to question 'Can we trust Microsoft?
