Choose Opera

Opera was the main sponsor at a conference in Copenhagen last weekend. Here's a quick roundup!

Opera Speakers:
Håkon Wium Lie: The web everywhere: $10 paperbacks, $50 phones, $100 laptops and $250 game consoles
Anne van Kesteren: HTML5

Opera staff present:
Benjamin Jacobsen
Vyoma Kapur
Nuno Sitima

Publicity:
Table exhibiting Opera Web browser, Opera Mini, Opera on Nintedo Wii & DS Lite
Annoucements of Opera being the official browser for the conference
Signs saying 'Viewed in the Opera Web Browser' under all flat screens

Publicity material used:
Opera t-shirts, wrist straps, stress balls, pens
Widget one-pagers, developer one-pagers, Mini one-pagers and bookmarks

Reception from attendees in general:
Almost all who came to our booth were familiar with Opera. Some, maybe 25% already were Opera or Opera Mini users. Most were very receptive and keen to try out Opera. Mini had great reception. When it works on phones, people are immediately and audibly impressed.

Profile of attendees (according to organiser):
Age: 30-35
Gender: 30% women, 70% men
Professions: 1/3 developers, 1/3 in product development, 1/3 in management,
some writers and other web savvy, mobile-oriented people

Contacts:
Nokia, Sony-Ericsson, IT professor from Uni of British Columbia, Spreadshirt, Lots of influential web designers, bloggers, among others

Overall we had really positive feedback. Mini has a certain "wow" factor that people really pick up on. This was a good event for us and we'll look at taking part in it again next year.

Check out the pictures here http://my.opera.com/chooseopera/albums/show.dml?id=278437