The wood is behind us and paved the way to 'High Tech'
Saturday, April 2, 2011 6:32:26 AM
In the last 8 years now, within the furniture industry has come a renewed focus: the design for senior management offices.On this occasion, LR spoke with two representatives of this sector, Multiprojects SA, with 30 years experience in the domestic market and Bo Concept, a Danish multinational until 2005 did the Colombian market.
Although this blanket over the space sector operating companies, the design according to the needs of senior management, makes an outstanding point when discussing how they are organized and designed the offices, especially because the presentation of a company not only in the projects, but in how it looks against their clients.
According to Robert Tellez, SA Multiprojects regional manager, gone are the heavy traditional wooden furniture for office. Welcome, however, are materials like glass, leather, aluminum or matte birllado. "The High-Tech sued by managers of the concept of status, but not the older generation."
As technology has redefined the boundaries of communication in the modern world, office design has changed profoundly. In most cases, "senior management requires a very open kind of office. The concept is increasingly present where top management has a very direct level of integration with its working group," said Tellez. This trend means is that there are fewer walls. In this new era of management, furniture design must take into account the level of networks, cabling and technology so that the design of tables, in particular, comprise an area to introduce surreptitiously computer cables, telephone, etc.
From 2009 to 2010, senior management design Multiprojects SA sales rose 50%. Leasing projects stand out as the West and positive.
Multiproject has represented the country in different design fairs in the United States and several European countries where trends and takes appropriate.
Bo Concept is a company of Danish origin who in 1993 began to distribute their designs to the world, Colombia came up with innovative air since 2005 under the direction of Pablo Sardi, regional manager for Colombia and Panama.
The multinational, different to what he believes Téllez has committed to a line of home office, which is also flexible space on walls and even on networks and technology "for everything you have at home, to your not otherwise in" stressed John Carlos Fandino Bo chief marketing concept.
According Fandino multinational buyer seeks to ensure innovation in design and ease, divided into modules and multifunctionality.
In spite of the recent presence of the company, noting that until September one, 2009 began to show in the windows it relates to home office, this type accounted for sales by 5% a year, "an amount representative for a company that until now trying to position the reference in the domestic market, "he concluded Fandiño.
The trend for Bo concept is in the three models offered: the black-stained oak, walnut and white.
Design of top management, 100% Colombian
It is worth noting that SA is a company Multiprojects 100% Colombian capital, as its designers. Within the company has a research and development department is dedicated to the development and innovation of high quality design and operating space for businesses. This, according to what the market requires and other original initiatives inspired by their designers. The elite line Multiprojects SA. between $ 8,000,000 and $ 12,000,000.
Modern manager, home office
The white color will allow the independent manager do a better job. Photo line Homework Bo Concept
Multifunction Office
This modern desk allows the worker to VIP. Photo left, the Danish company Bo Concept, present in Colombia.
Opinion
Roberto Tellez
Regional Manager SA Multiproject
"The furniture sector is growing senior management in relation to the increased space construction business."
