Jurjen's world

Yesterday I posted about a fashion show of Alexander McQueen which had awesome and ridiculous shoes in it. And today it made me think if he can get away with these designs, then I can design shoes myself too!

Since I hadn't much to do, I grabbed myself a piece of paper and sketch a few ideas, which resulted in this concept.


I actually thought it was a pretty cool idea so I worked it out a little bit more. I'm not to happy about the final drawing, but I think you'll get a good idea how those shoes are suppose to be like.


So now I'm looking for volunteers to actually make the shoe and someone who is willing to wear them too! Anyone?

They may also going to be produced in red and orange and perhaps even bright pink and green.
O, and did I mention I'm also looking for investors to finance the branding and distribution of the new Jekav shoe-line!

In my previous post I talked about the positive things of fashion shows. I feel the need to talk about the downside as well, because it's not all as great as it may look at fist sight.

Fashion shows is all about an artistic expression of a designer. Clothes are worn by people, and those people wearing the clothes on the runway are inevitably part of the total image. When a designer will design clothes he also selects someone to wear these clothes, someone that fits his/her image, the creative vision of the design.
Somehow most designers feel that a tall slim girl is ideal. If you look at the shape of a person on a sketch of a fashion designer, you will see this is a none existing profile of a human. See this image of Versace where you can see an already slim model is twice the size of the sketched girl.

copyright Versace (http://www.versace.com/)

Fashion designers sometimes seems to forget they are designing clothes for people, you can't design the people too! Still they are nearly all searching for extreme slim girls, which results in unhealthy conditions for the models. You want to keep your job, maybe even the best, so you need to be slim. You'll have to be very strong mentally not to care about it to much as a model. Many will suffer some level of anorexia.
I would say this is the fold of the designers, why would they want to draw such an extremely slim person? My opinion is it isn't even beautiful. Design clothes for real people!

I saw the image of a girl on the site of Prada, I included on the right. She really doesn't look healthy to me! I don't understand why they continue to use girls like this in their shows, it makes a statement that extreme (and unhealthy) slim is beauty. Not only models will try to get as slim as possible, real life persons may also trick themselves when they see these images. They might think they are fat when they are perfectly fine.

I hope fashion designers will starting to accept they shouldn't use models like this. It's morally incorrect, and not even beautiful neither! Much better to use models with a little bit more flesh, like Laetitia Casta, still slim, but in a healthy way and with all the female shapes much more attractive too!

(I always try to find an excuse to include an image of her! )

Another bad thing is the arrogant attitude of the fashion world that they know whats beautiful, and we have to agree with them. They will tell the world what to wear. I always get so disgusted about the way some magazine are talking about other peoples clothes. Telling people they wear ridiculous clothes, old fashioned wrong colours, cheap designs, tasteless dresses, etc, etc.
Telling you you should run to the shop to spend you're entire month income on the newest fashion. It seems there are so few people in the fashion world that value the person inside. Look to their character and accept a different opinion. Not everyone wants to walk in a pink shirt shouting out your presence. Some people just want to blend in, want ordinary clothes because they feel better in it. Some people just don't care and want to go for the cheapest.

The problem is that people without a strong self-awareness, will easily be unwanted influenced by all this arrogant talk.

Fashion should be more about people, then the real beauty reveals itself!

Let me conclude with some male images, to prevent being like a sexist. I appreciate all female readers very much too, so these are for you! I hope you like them