P&G won the big auction
Sunday, 20. November 2005, 22:27:23
Reported by the estern morning press.
After 14-hour marathon aution session, CCTV's auction for 2006 advertisement was finished on 18 Nov.This year, the public bidding as whole reached 5.869 billion RMB, which is more than last years' fighure - 5.248, but lower than they expected 6b RMB.
The biggest winner this year is P&G , their bidding was 349 million RMB, as last year did, they won the winner title again. The search engine portal - Yahoo(Alibaba) bided 40 million RMB this year.
*CCTV:China Central Television Station
After 14-hour marathon aution session, CCTV's auction for 2006 advertisement was finished on 18 Nov.This year, the public bidding as whole reached 5.869 billion RMB, which is more than last years' fighure - 5.248, but lower than they expected 6b RMB.
The biggest winner this year is P&G , their bidding was 349 million RMB, as last year did, they won the winner title again. The search engine portal - Yahoo(Alibaba) bided 40 million RMB this year.
*CCTV:China Central Television Station
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