Local SEO

Online video and video search is HOT! You have surely seen all the buzz on the internet about sites like youtube, blinkx, etc... With this, bloggers have been writing posts about how to shoot video, how to upload videos to these sites, etc... However, few have provided information on how to get these videos seen and discovered. Here enters Video SEO.

To ensure that your video gets seen and discovered on these search engines, it is important to first learn some of the technical aspects that are important to online video as well as search.

Keyword research is important for Video search engine optimization. However, there are some key differences in terms of the methods that should be employed for keyword researching video terms. In order to know your target audience for seeing your videos, it is important to first conduct some research on keywords and compile a keyword list. This list can be obtained by doing some simple searches for a related product or service. There are not yet any keyword research tools specifically for video. Keep in mind that video searches at this point tend to be shorter keywords, not "long tail" searches. In addition, more than anything, your keyword list should have the word "video" in it. Examples - car videos, car video, racing video, automotive videos, etc....

So, after you have completed your keyword research, I would also suggest that you take an inventory of the various video search websites. In other words, take note of which sites have the highest traffic, which channels and categories are the most popular, etc... You will likely want to submit your video to as many sites as you can but it will certainly be important to get your video on the more popular search engines as well.

As a side note, pay attention to the audience that is already searching for the terms that you identified in your keyword research. Are there closely related terms that you did not include? Take a look at videos that are similar in terms of the keywords that you are targeting and view the comments and feedback from users to find related terms.

Make sure that when you add your video to the video search sites that you allow users to comment on your videos. Videos that enable users to comment tend to get much more traffic. In addition, those users that do comment and provide feedback are more often the users that will result in a conversion.

If your video is popular in the video SERPs, you get the opportunity to submit fresh content. Many websites make a common mistake by providing the same content again and again. Don't make your video content to simply repeat what's already out there, instead, finding a fresh "content space" for your target keyword term.

Another important factor to know is that typically, users do not watch videos that are long and drawn out. Instead, users want quick snacks of video content, usually viewing no more than a few minutes of a video. If you have a video that is many minutes long, consider creating several shorter clips for your video ranging from 1-3 minutes in total length.

With video SEO, it is also important to take advantage of the ability to brand your video using watermarks, logos, text, or any additional information that will get users back to your main destination. That is the beauty of video search engine optimization. It does and will drive traffic back to your website or business.

So, if you want to get your video discovered, view, and consumed by more and more users, video search engine optimization is the way to go. This is a great new technique for getting maximum exposure to your business, and currently, this is such a new topic, that you can be one of the first to capture your keyword or theme with a video search result.

Local SEO

Web Traffic

The tips presented above were provided by ReelSEO.com, the only site out there that is totally focused on providing tips for Video SEO and Video Search Engine Optimization. If you would like to learn more about SEO, watch these Search Engine Optimization Videos

Local SEO: Web Positioning

This article, the best article ever, kindly provided by UberArticles.com