My OperaYear of the Rabbit will reflect the six "Rabbit" theme of the occasion to attract attention Films
Tuesday, November 30, 2010 7:44:16 AM
"The Zodiac Rabbit strenuously strong" and "Pleasant Goat and Big Wolf Rabbit TKK", "Rabbit Man Legends" ... ... Year of the Rabbit from the Spring 2011 two months time, the maker of animated films We have already smell a business opportunity, the theme is in full swing to build the Lunar New Year movie.
This reporter recently learned from relevant documents SARFT, the upcoming Year of the Rabbit "Rabbit film" has six.
"Rabbit film" get together behind the Lunar New Year is a movie theme emerging film industry chain: not only the market can make a difference at the box office, but also the image of the Dell Latitude d400 Battery around the animated dolls, stationery and other follow-up products, which attract potential of such products huge.
"Rabbit film" get together
Containing a total of six 3D animated film "Rabbit Man Legends"
State Administration of Radio reporter from the recent animated film filings found that the image of the animated movie involving a rabbit more time up, "Rabbit Man Legends", "Chuang Tong Rabbit", etc. all with the "Rabbit" related. Among them, the "Rabbit Man Legends" is Guoneishoubu 3D animated movies.
At the same time, even 好莱坞片商 Time Warner also coveted the Chinese Year of the Rabbit animation market, and actively buy "Rabbit Chomsky," preparing next year's animated film of the image.
Can be expected that the Year of the Rabbit with 6 "Rabbit film" to the audience.
As shown, although each "Rabbit film" differ in the specific story, but the general planning of video content they have somewhat similar ideas, through the protagonist of "Rabbit," the interesting life to illustrate some truth , so that young people who benefit from it.
Full gimmick
Occasional eye theme to attract viewers
In fact, the "Zodiac" theme of the emergence of animation thing, but the last two years. Last year, the "Goat and Big Big Wolf bullish" driven from the burst of the Lunar New Year animation boom. However, this boom was more marked in the TV screen, until this year (Tiger), only appeared on the silver screen, "Pleasant Goat and Big Wolf tiger" and "Return of the Tiger," two animated films Zodiac theme .
Animated film for the record from the current point of view, for release next year's Lunar New Year theme substantial year on year increase in the number of animated films.
"It's made selling animated films less propaganda in the international animation film market is not technically dominant, subjects and content will become the largest domestic animated film propaganda selling point." Famous digital animation company in October the total Manager Tian Xiaopeng interviewed pointed out that "the reason why so rabbit theme fire, the biggest reason is the Year of the Rabbit in the film market in order to Bo a publicity stunt."
"Goat and Big Big Wolf" series of original animated film producers Culture Communication Co., Ltd. Power Zodiac theme in the forefront of animation. Previously, the company's Lunar New Year with the launch of the "Goat and Big Big Wolf bullish" and "Pleasant Goat and Big Wolf of the tiger" in the publicity and have made a good showing on the publicity, this year in turn launched the "Goat and Big Big Wolf of the Year of the Rabbit first-rate."
Original Power Culture Communication Co., Ltd. This approach also allows more optimistic about the zodiac theme animation. Promote the culture of Beijing Communication Company Limited which fiber Wang Fei says that it is "Goat and Big Big Wolf" series of Lunar New Year film's success gave her the idea of a marketing and creative, so the company's upcoming "Twelve Lunar New Year of the Rabbit strenuously strong. "
"Money scene" Yes
Excellent quality films at the box office promising to break billion
Reporters found that the major theme of the animation film studio Fangdui Sheng Xiao confident that these eye-catching animated film not only has the Dell Inspiron 5000 Battery, at the box office is also very potential.
"As long as quality, animated film at the box office billions of dollars is definitely not difficult." Maya Animation Co., Ltd., Wuhan CHEN Wei-related charge, said in an interview, the company produced its animated film "Rabbit Chuang Church" will be landing next year, the National Screen .
CHEN Wei explained, and now billions of dollars of domestic films at the box office is already a commonplace thing, but compared to domestic box office, but it falls short animated films, but the current box-office billions of dollars of "Goat and Big Big Wolf" series of two videos.
"In all fairness, 'Goat and Big Big Wolf' series of animated films in addition to elements of the highlights of the Lunar New Year, both from a technical or from the content, the quality is very high, this is the key to its success." Wei Chen admitted that "as long as the video quality is good, no worries about the poor box office sales."
According to her, said the company is on the "Chuang Tong Rabbit" to do a detailed post-production, and strive to excel in quality.
D Production Director Walt Disney Company - has served as "Fantasia 2000", "Dinosaur," "end fire" and other films, and technical guidance, chief modeler Kevin Geiger even pointed out that as long as the video quality, as the expansion of the Chinese film market, China's animated film in 2011 is likely to enter the "200 million times."
Business opportunities
Rabbit theme products to expand audience
"In the animated film to hit the Lunar New Year card, not only at the box office chart, but also conducive to post-product planning and brand Dell Latitude d420 Battery." Animation Beijing Film Academy Sun Lijun, Dean of the time in the interview with this reporter said.
At present, he served as general director of the animated film "Rabbit Man Legends" in the final production stage, and plans to file next year in July landed summer. He explained, for the animated film, in addition to ticket sales, in fact, a larger market space or product development, after the film.
The "Goat and Big Big Wolf" animated series, for example, currently two films in the series of about 230 million total box office, but it is the development of toys, children's cutlery, sports goods, photo albums, wall stickers and other products after they have exceeded the market value of 10 billion.
Sun Lijun, said after the product development and promotion of animated films have become box office than outside money scene "Blue Ocean", "Rabbit Man Legends" Man has plans to develop rabbit doll, rabbit, after Xia opera and other related products.
Launched in the Year of the Rabbit Rabbit theme animated film, on the one hand is to attract the audience watched the film after the purchase of its products; on the other hand, for the Chinese people, the traditional culture, if not see "Rabbit Man Legend, "the film will want to buy some of those zodiac products, figure to be auspicious or display.
"This calculation, we animated film on the expansion of the product after a lot of the audience." Jun Sun said. In his view, the film and post-promotion between the products are complementary, perhaps because we like it after the product, but to promote the "Rabbit Man Legends" series of animated film development.
According to another Dell Inspiron 5100 Battery, "Pleasant Goat and Big Wolf Rabbit TKK" and "Zodiac of rabbit strenuously strong" and other films are also planning to launch later in the film exhibition products.
This reporter recently learned from relevant documents SARFT, the upcoming Year of the Rabbit "Rabbit film" has six.
"Rabbit film" get together behind the Lunar New Year is a movie theme emerging film industry chain: not only the market can make a difference at the box office, but also the image of the Dell Latitude d400 Battery around the animated dolls, stationery and other follow-up products, which attract potential of such products huge.
"Rabbit film" get together
Containing a total of six 3D animated film "Rabbit Man Legends"
State Administration of Radio reporter from the recent animated film filings found that the image of the animated movie involving a rabbit more time up, "Rabbit Man Legends", "Chuang Tong Rabbit", etc. all with the "Rabbit" related. Among them, the "Rabbit Man Legends" is Guoneishoubu 3D animated movies.
At the same time, even 好莱坞片商 Time Warner also coveted the Chinese Year of the Rabbit animation market, and actively buy "Rabbit Chomsky," preparing next year's animated film of the image.
Can be expected that the Year of the Rabbit with 6 "Rabbit film" to the audience.
As shown, although each "Rabbit film" differ in the specific story, but the general planning of video content they have somewhat similar ideas, through the protagonist of "Rabbit," the interesting life to illustrate some truth , so that young people who benefit from it.
Full gimmick
Occasional eye theme to attract viewers
In fact, the "Zodiac" theme of the emergence of animation thing, but the last two years. Last year, the "Goat and Big Big Wolf bullish" driven from the burst of the Lunar New Year animation boom. However, this boom was more marked in the TV screen, until this year (Tiger), only appeared on the silver screen, "Pleasant Goat and Big Wolf tiger" and "Return of the Tiger," two animated films Zodiac theme .
Animated film for the record from the current point of view, for release next year's Lunar New Year theme substantial year on year increase in the number of animated films.
"It's made selling animated films less propaganda in the international animation film market is not technically dominant, subjects and content will become the largest domestic animated film propaganda selling point." Famous digital animation company in October the total Manager Tian Xiaopeng interviewed pointed out that "the reason why so rabbit theme fire, the biggest reason is the Year of the Rabbit in the film market in order to Bo a publicity stunt."
"Goat and Big Big Wolf" series of original animated film producers Culture Communication Co., Ltd. Power Zodiac theme in the forefront of animation. Previously, the company's Lunar New Year with the launch of the "Goat and Big Big Wolf bullish" and "Pleasant Goat and Big Wolf of the tiger" in the publicity and have made a good showing on the publicity, this year in turn launched the "Goat and Big Big Wolf of the Year of the Rabbit first-rate."
Original Power Culture Communication Co., Ltd. This approach also allows more optimistic about the zodiac theme animation. Promote the culture of Beijing Communication Company Limited which fiber Wang Fei says that it is "Goat and Big Big Wolf" series of Lunar New Year film's success gave her the idea of a marketing and creative, so the company's upcoming "Twelve Lunar New Year of the Rabbit strenuously strong. "
"Money scene" Yes
Excellent quality films at the box office promising to break billion
Reporters found that the major theme of the animation film studio Fangdui Sheng Xiao confident that these eye-catching animated film not only has the Dell Inspiron 5000 Battery, at the box office is also very potential.
"As long as quality, animated film at the box office billions of dollars is definitely not difficult." Maya Animation Co., Ltd., Wuhan CHEN Wei-related charge, said in an interview, the company produced its animated film "Rabbit Chuang Church" will be landing next year, the National Screen .
CHEN Wei explained, and now billions of dollars of domestic films at the box office is already a commonplace thing, but compared to domestic box office, but it falls short animated films, but the current box-office billions of dollars of "Goat and Big Big Wolf" series of two videos.
"In all fairness, 'Goat and Big Big Wolf' series of animated films in addition to elements of the highlights of the Lunar New Year, both from a technical or from the content, the quality is very high, this is the key to its success." Wei Chen admitted that "as long as the video quality is good, no worries about the poor box office sales."
According to her, said the company is on the "Chuang Tong Rabbit" to do a detailed post-production, and strive to excel in quality.
D Production Director Walt Disney Company - has served as "Fantasia 2000", "Dinosaur," "end fire" and other films, and technical guidance, chief modeler Kevin Geiger even pointed out that as long as the video quality, as the expansion of the Chinese film market, China's animated film in 2011 is likely to enter the "200 million times."
Business opportunities
Rabbit theme products to expand audience
"In the animated film to hit the Lunar New Year card, not only at the box office chart, but also conducive to post-product planning and brand Dell Latitude d420 Battery." Animation Beijing Film Academy Sun Lijun, Dean of the time in the interview with this reporter said.
At present, he served as general director of the animated film "Rabbit Man Legends" in the final production stage, and plans to file next year in July landed summer. He explained, for the animated film, in addition to ticket sales, in fact, a larger market space or product development, after the film.
The "Goat and Big Big Wolf" animated series, for example, currently two films in the series of about 230 million total box office, but it is the development of toys, children's cutlery, sports goods, photo albums, wall stickers and other products after they have exceeded the market value of 10 billion.
Sun Lijun, said after the product development and promotion of animated films have become box office than outside money scene "Blue Ocean", "Rabbit Man Legends" Man has plans to develop rabbit doll, rabbit, after Xia opera and other related products.
Launched in the Year of the Rabbit Rabbit theme animated film, on the one hand is to attract the audience watched the film after the purchase of its products; on the other hand, for the Chinese people, the traditional culture, if not see "Rabbit Man Legend, "the film will want to buy some of those zodiac products, figure to be auspicious or display.
"This calculation, we animated film on the expansion of the product after a lot of the audience." Jun Sun said. In his view, the film and post-promotion between the products are complementary, perhaps because we like it after the product, but to promote the "Rabbit Man Legends" series of animated film development.
According to another Dell Inspiron 5100 Battery, "Pleasant Goat and Big Wolf Rabbit TKK" and "Zodiac of rabbit strenuously strong" and other films are also planning to launch later in the film exhibition products.
