Melani Warod

Fujitsu is microelectronic ' Shanghai) Limited company take its newly, serial the most complete ones broadcast the solution to strike a pose in the 18th China international broadcasting television letter held in Beijing China International Exhibition Centre on the 23 - 25 of March of 2010 Stop the exhibition ( CCBN2010) of the network ,Show its new product and whole solution the most of applying to fields such as digital television of high definition, broadcasting television network of future generation, new media,etc. in an all-round way. Fujitsu's a little electronic exhibition bit number is 2 No. exhibition halls 2302.

At international the intersection of hall and stand its, Fujitsu the intersection of microelectronics and serial solution divide into, carry on show by six exhibition area according to the intersection of broadcast and standard, wired broadcasting, satellite broadcasting, international the intersection of ground and broadcast, Japan mark the intersection of ground and broadcast, Europe mark the intersection of ground and broadcast and the intersection of high definition and compiled code and control exhibition area safely. Among them, DVB-C high definition STB solution and DVB-S/S2 high definition STB based on MB86H60 series chip have the most much-anticipated solution. The chip series of this high definition has already won the magazine of " the electronic product world " to sponsor " Influenced the technology serial Award for Editor's Recommendation of embedded system of China in 2009 " ,Have confirmed microelectronics technological capability and innovation ability in this field of Fujitsu.

To the market of Chinese cable television, DVB-C high definition STB solution that Fujitsu put out has already been burnt the provincial cable television network provider of the name by China and adopted. 128Byte the intersection of security and ChipID of length make it suitable for unidirectional, two-way and the intersection of NGB and card CAS does notting in the network especially. And this scheme based on high-performance ARM11 CPU framework, construct the open unified high definition platform more easily.

To the overseas market, the low cost DVB-S/S2 high definition STB solution that Fujitsu puts out has full-function PVR personal video and time to translate (Time-shifting) Characteristic,last program by using the scheme, user, record and produce, and carry on time shifting at the same time. This scheme possesses the characteristic of ultra low power consumption, therefore does not need the power consumption requirement that air-cooling fin, externally positioned MCU namely satisfiable Europe really await the opportune moment.

In addition Fujitsu microelectronics show, direct China and the intersection of ground and the intersection of broadcast and solution of international market against while being a series of also at exhibition this, the clear H.264 STB solution of the mark, support China AVS standard and DRA canonial NGB high definition STB solution as the first is applied to CTTB market, the low cost that has already integrated the major CTTB demodulation chip of many families marks the clear CTTB STB solution, realize the whole mode South America ISDB-T high definition STB solution of demodulation, and adopt Australia / Britain DVB-T high definition STB solution,etc. of all standard MHEG-5 middlewares, the application area is very extensive, has contained DVB-C/T/S/S2, a plurality of networks such as CTTB, ISDB-T, reflect the strong solution of microelectronics of Fujitsu to offer ability.

Fujitsu is microelectronic ' Shanghai) Director of the Asian-Pacific area of limited company market Mr. Zheng GuoWei shows: "The microelectronics of Fujitsu has been paying attention to innovation and development of the broadcasting television field very much all the time. Three major themes of CCBN this year: It is exactly focuses that we pay close attention to that Gao Qing, future generation broadcast television network and new media, we have exhibited a series of pointed solution which accord with this three major themes in this exhibition specially for this. Hope to rely on this professional platform of CCBN sincerely on one hand, share the newest innovative achievement of we in the field of broadcasting television with the industry personage together, on the other hand, can hope for too and the industry expert canvass the future development trend of the broadcasting television industry thoroughly, promote the development of China and even global broadcasting television industry together hand in hand. "

In the past year, the microelectronics of Fujitsu has made the proud achievement, and obtained numerous rewards in the industry, the digital television users that including China's electronic newspaper holds are most satisfied with brands " The best brand of Chinese digital television - chips of 2009 " Reward, and in " achieve hundred million cup 2009 broadcasting television ten major outstanding enterprises to evaluate " sponsored by intelligent clever network Have reaped in the activity " The ten international brands " Reward, all these have fully reflected the leading position in the industry of microelectronics of Fujitsu.