I'll think of a good title later

So Richard Branson is Offering $25 million to the first person to come up with a method to remove at least 1 billion tonnes of carbon from the atmosphere per year.

Well, here's my effort:

Stop consuming so much useless crap.

I applaud Richard Branson for putting up a prize fund & I sincerely hope that someone (maybe Nikkogen?!) does come forward with a solution & bags the prize money.

But what gets me is that the problem is posed as if we don't already know the solution: If you want to empty the bath, turn off the tap.

If Mr Branson still requires specifics then how about this: Get rid of packaging, patio heaters, escalators, automatic doors, running machines, leaf blowers (is there anything more futile? /Shatner), shops that keep their displays illuminated throughout the night, cosmetics, electric kitchen knives, juicers, whisks & toothbrushes, fairy lights, the fashion industry, open freezers in supermarkets, disposable carrier bags, disposable nappies, motorised golf trolleys, shopping channels, remote controls & cosmetic surgery.

The Stern Review is an analysis of the long term economical effects of climate change & should be read by everyone in the world.

I find it disheartening that it is the economic cost that has driven this report rather than the fact that millions of people will die if we do nothing or continue to do as little as we are now, but anything that raises awareness is a good thing.

But will it make a difference?