'Green' organizations gain momentum
Thursday, 19. April 2007, 14:34:02
This publicity stunt by the WorldWide Fund for Nature (WWF) occurred three weeks ago, but this is the first I've seen of it, after stumbling across it on Digg.
It's an interesting graphical representation of how much toxic emissions are produced by an average car in an average day of motoring. It's also interesting to note that this stunt was not only allowed to occur, but was also broadcast on several networks here in China.
On the balloon is written: Drive one day less, look how much carbon monoxide you'll keep out of the air we breathe.
Green organizations and charities do operate in China, albeit carefully, tactfully, and in very apolitical ways. Hence the public service nature of their campaigns, worded to suggest a change in habits of ordinary folk, not any change in policy.
WWF China has it's own site in both Chinese and English, although on the English site the numerous tabs - such as 'Get Involved' - don't seem to be working for me.
It's an interesting graphical representation of how much toxic emissions are produced by an average car in an average day of motoring. It's also interesting to note that this stunt was not only allowed to occur, but was also broadcast on several networks here in China.
On the balloon is written: Drive one day less, look how much carbon monoxide you'll keep out of the air we breathe.
Green organizations and charities do operate in China, albeit carefully, tactfully, and in very apolitical ways. Hence the public service nature of their campaigns, worded to suggest a change in habits of ordinary folk, not any change in policy.
WWF China has it's own site in both Chinese and English, although on the English site the numerous tabs - such as 'Get Involved' - don't seem to be working for me.
WIDGETIZE
Anonymous # 21. April 2007, 03:32
Was that picture taken in China?
hek
peoplesrepublicof # 21. April 2007, 07:11