Sony gives a new lease of life to the cash cow, the new digital S.L.R. challenges Nikon
Wednesday, December 1, 2010 10:22:12 AM
Sony announces that will put out a new digital S.L.R. directed against high-order users in November. This kind of camera is named as alpha 700, reaches 12,240,000 picture element.
Sony issues the digital S.L.R. of the new, speeds up the steps of catching up with Canon Nikon.
According to foreign media, Sony announces that will put out a new digital S.L.R. directed against high-order users in November. This kind of camera is named as alpha 700, reaches 12,240,000 picture element.
Sony Company is the second largest digital camera manufacturer in the world, second only to Canon. But in the field of S.L.R., it still lags behind Nikon. The new product put out this time, it is it that steps forward to the bellwether Canon of the trade (Canon) And Nikon initiates the challenge.
The media analyzes the report, under Sony vertical integral commercial mode, digital camera and camera become cash cows of this company, because the key components such as this kinds such as the reactor of the picture,etc. were all produced by oneself by the company, can obtain the higher profit. The emergence of the new camera, not only defeat fighting for the rival's edge toll, or another cash cow unexpectedly.


