Vincent Neil

The the intersection of computer and manufacturer can let consumer produce so complicated emotion to products that oneself research and develop in the world, and the core of dragon has been accomplished. The reporter learns recently, as " Long Xin " Project " production, teaching, research " The important achievement combined, adopt " Long Xin " Process to marketing of annual inner starting of the notebook computer of the processor, take the first step of its consumption field of Volkswagen of challenge.

Will concentrate on being exposed in future five months

Since placed great expectations by compatriots " The HISYS-1 chip " After the scandal of researching and developing the group and is exposed and makes the fake, in order to avoid the dispute, relevant " Long Xin " News on hide stand up. Besides news briefing once in a while, the research institute of the computer of Chinese Academy of Sciences, to other " non- inside the plan " News gathering mostly mild and roundabout refuse.

But this low-key attitude is in 180 degrees of great turn has happened recently. On September 1, one section adopts " Long Xin " Unexpectedly the notebook computer products of the processor mounted the front cover of some consumption computer magazine of China, and reporter's Kelon's dream from it learns exclusively, this action but enterprises carry on the first step that brands are popularized to masses' market, in future 5 months, more about " note-book of core of dragon " The product information will reveal on Chinese newspaper, magazine.

The bright red of the dream of China Kelon is clever to tell " Youth Newspaper " reporter, according to company's present plan, the ones that are concerned by compatriot extremely " Long Xin " Notebook computer will disclose to medias of masses such as urban newspaper after one month if notebook computer researches and develops and produces progress, and the intersection of computer and magazine of China get technological detail of product this in future three to five month too.

Analyst point out the intersection of dream and this measure, Kelon of China, appear until " whether the intersection of dragon and the intersection of core and computer research and develop unfavorable " at network respond early, efficiently not merely Hearsay,it is last consumer market most probably not to last this product, put into the competition of the low-end notebook computer. And in July of this year, the media reports " Long Xin " The note-book has been already lying in the base of core industrialization of dragon of Jiangsu to realize batch productino, but the reporter knows within Kelon's dream, realizes batch process is only in order to adopt " Long Xin " in June from it The mini computer products of the processor, and exclude the foreign notebook computer exposed this time, and the batch productino time of this product will be arranged within the year.

The price of 2000 yuan challenges price limit

It is reported, " Long Xin " " Loongson2E " that the note-book adopts CPU characteristic and Intel " Surge forward 4 " The products are about equal. In addition, the computer has also allocated the hard disk of 512M memory and 40G, the long-term price after preassembling Linux system is about 2000 yuan. Therefore, " Long Xin " The target market of the note-book should be lying in the rural market of the central and west regions.

As a qualified one " The blood price " The note-book, this model can deal with instantly common computer application: For example surf the Net and chat, receive and dispatch mails, watch the video, editor's file etc.. But because the incompatible required X86 framework of Windows platform of dragon's core 2E processor, therefore users can not install Windonws system or application software based on this system development for him.

Computer person in charge of overseas Division Yu XiuQing tells reporters, the divine boat as national enterprise, to Chinese Academy of Sciences " Long Xin " the divine boat The achievement that the seminar makes is proud of. But he represents at the same time, it can not be by expanding the market simply at a low price that one faces the computer manufacturer on the consumer market, but should establish the high-quality brand image in users from a plurality of aspects such as the quality, service. "What functions what consumers paid close attention to is not simple price, but notebook computer based on this price can take for them. "

The reporter knows, already many notebook computers about 3000 yuans have appeared in the Chinese market at present, though their hardware disposition can not be all counted as the mainstream, can all operate the common Windows system. And today, the special doctor of Intel global president Berry will announce Intel newest rural computer popularization plan in Henan Xu Chang. The industry thinks, if Intel further promotes and reduces the price of the ABC of grade of computer productses, then the core of dragon will undoubtedly face more severe market situation in the future.

The dream of China Kelon: Are you ready?

"If you want, we can sell to you, which application to be but can be competent at the products, I am not responsible for being technical, so is not clear. " This reply received when being Kelon's dream in the reporter sends a telegram to in the capacity of consumer. Because this ago because of " Long Xin " The mini computer of the processor has only adopted " The internal channel " Sell, therefore the whole enterprise can't say that finish from " research and develop the organization " To " PC enterprises " Transition,and if future "Long Xin " The note-book should be put into masses' market, obviously can't make consumers satisfied to serve before then such selling.

In other words, scientists can make the computer, but can the scientist sell to the computer? It is obviously in this put in in Kelon dream in front of one piece badly in need of solution problem. Except research and develop production, maintain etc. from channel construction, financial management, brand popularization, user service to the public relations, each is mature want PC enterprise obviously and deal with except " Computer technology " More knowledge. While interviewing, reporters are told, the media, from referring to the public relation commissioner of enterprises to confirm whether to take 10 days to answer to the high level of dragon's dream to any questions of Long Xin's. And the same question, Intel sends the detailed answer within 2 hours to the reporter's postbox. In addition, the research institute of computer of Chinese Academy of Sciences is handling the media and interviewing and lacking essential " public relation art " while requiring .

The dispute going through 5 years, China Kelon dream proved oneself with the products at last. But the speech of this step, Chinese Academy of Sciences of the scientific research institution as to regarding as, it has been already enough; But to as hitting Kelon's dream of enterprises, it is only a beginning. Expect in the face of keen competition and compatriots' Yin the Yin Dynasty of PC market, the dream of China Kelon, are you really ready?