Is turning off the AC necessary when listening to the beach effect? I might overboard and wear a bikini :)) much so it helps a lil.
But i just realized the power of sounds. I'm going all MJ here but, sound affects people.
Religions have found out about this a long time ago and used them in their ceremonies, a simple form of hypnotism.
Movies and its scorring.
Each and every note can hit a nerve. So does songs. People incorporate sounds to different emotions that triggers our breathing patterns.
Now, these are just my observation.