11.52 hidden feature: DuckDuckGo is added to Opera
Wednesday, October 19, 2011 8:21:35 PM
Why is DDG so good?
Well, firstly it gives surprisingly decent results for a range of subjects, sometimes surpassing the big name search engines. However what really sets it apart is its innovative features. Things like !bang searches (providing lots of pre-set keyword searches to a range of specialist search engines) or Zero-click info boxes.
Zero-click info boxes pull information from relevant sources and often answer your question right off the bat with ... well ... zero clicks! Sometimes if your search is ambiguous they also help refine what you are looking for. Consider that two people searching for "Opera" might be looking for very different things!
Where DDG really excels though is its approach to privacy. They don't track you like their rivals and because they aren't tracking you, you don't get filtered results (for something a little more involved than DDG's fun guide, check out this TED talk on the Filter Bubble).
I'd recommend you set it as your default search engine for a week and try to resist resorting back to your old favourite. If you give it real chance and make use of its clever features and you might find that you don't even want to go back!