tarun agarwal - Social Media and its Prospects in India

Social Media and its Prospects in India

Thursday, June 10, 2010 6:33:27 PM

Marketing, community project, Opera, India, Tarun, Internship, Social Media

Few days back when I saw post about marketing internship of Opera, I asked myself "Just what, exactly, is social media?" Over the past few months I have been reading a number of thoughtful articles, speeches, columns, and citations that present in one form or another possible answer to this question. You'd think it'd be a slam dunk. It's not.

Then, I took a look at Wikipedia. Certainly I'd find the answer there. And I did...sort of. Actually, what I found was even better. I found a discussion of what social media may be. It's a sort of recursive irony wherein one of the ultimate social media platforms is used to define social media itself. What really caught my attention, though, was the two distinct camps forming around the definition of social media. The two camps are – folks who put the "social" in "social media" (people who put their thoughts to blogs or photos and videos or any thousands of the places where self made content can be shared. The other camp? Marketers. For them, the term "media" has their attention and they're still trying to figure out the "social" part of it.

I think Social Media is about trying different things and seeing what works and then conducting an analysis to see what work and what didn't. It doesn't matter if you have the right tone for social media. What matters is that you have the right soul for social media.[/B]

Social Media Landscape In India

Social Networking

is predominantly leading Social Media in India. Here, people are consuming lot of social media without even knowing that they are using social media. In recent times, people are taking much more interest in Social Media - People are going for net, People are looking for what their peers have to say, what their experts have to say and marketers are also joining in the game exponentially. In India - word of mouth can be said as the biggest tool for Social Media.

Following Presentation gives some facts about Social Media and its prospects in India which clears the picture why India is the biggest emerging market of Social Media?

[/ALIGN] [/ALIGN]

Why Me?

1. Opera Campus Crew Coordinator of India - I am working to support Opera Campus Crew volunteers in all universities across India. The task assigned to me is to coach and advice Opera Campus Crew members on their activities to market Opera products.
2. Gold Level Opera Member - I was selected as the first ever Gold Level opera Campus Crew member from India (one of the seven throughout the world) for my campus crew activities during the semester July-Dec 2009.
3. Presentation Skills - Conducted mass number of Opera Presentation, Demo Days, Cyber Cafe installation, interviews and lot of campus crew activities during the past one year.
4. Tech Guy – I am a engineering student and have good knowledge of web technologies like HTMl, CSS, PHP, Javascript, various Adobe Packages, Joomla and Dreamweaver. So, it gives a advantage to a marketing trainee.
5. Management skills - Have been involved in various management positions in my university like Founding Chairman of IEEE student chapter of my university, Member of Program Management Club, main organizer of Techno Cultural fest of my university, etc.
6. Industrial and Community Involvement - I am student placement coordinator of my university which gives me opportunity to interact with industrial people and have an eye on market. Also, involved in community services being Student Representative of a nationwide movement called Teach For India.
7. Good Contacts - This is one of the most important things needed for marketing your products. After being involved in different kind of areas as mentioned above, it has helped me to increase my social network.
8. Passion for Opera - Last but the most important, my passion for Opera . Every feature of Opera from Unite to Dragonfly, Mail Client to RSS client, Personalised Links, Bookmarks, Password Manager, History, etc. brings me more closer to it. That’s why I love to spread words about Opera through various campus crew activities.

Want To Meet Me???
This is my entry for the Opera Marketing Internship Competition. Hope you will enjoy this article. Please vote for me by simply leaving a thumbs up smiley or posting your own honest opinion.

My Indian Railway Widget!!!

Comments

1 2 Next »

selurus # Friday, June 11, 2010 7:38:20 PM

Hey I've liked your article and nice idea to include a video. Wish you all the best

tarun agarwaltarunsam26 # Saturday, June 12, 2010 5:54:22 AM

Thanks a lot selurus!

tarun agarwaltarunsam26 # Saturday, June 12, 2010 5:55:09 AM

I wish more guys vote for me! as your suggestions and votes really matters a lot for me! Thank you

Steve RailsbackSteveRailsback # Saturday, June 12, 2010 12:11:36 PM

Nice video dude!

tarun agarwaltarunsam26 # Saturday, June 12, 2010 12:17:43 PM

Thanks Steve

samiyakiran samiyakiran # Sunday, June 13, 2010 5:03:27 AM

All the best Tarun . It is really good. U will surely be selected. My best wishes with you . !

Onomerike Best SowhoOnomebest # Monday, June 14, 2010 9:07:05 AM

Nice work dude, keep it up!! congratulations to u one more time, please do vote for me as well...

Prasoon Agarwalprasoon271 # Wednesday, June 16, 2010 9:51:34 AM

way to go

tarun agarwaltarunsam26 # Wednesday, June 16, 2010 9:01:09 PM

Originally posted by samiyakiran:

All the best Tarun . It is really good. U will surely be selected. My best wishes with you . !

Originally posted by prasoon271:

way to go

Thanks Samiya and Prasoon!
I really think Indian Market is understanding about Social Media now and our country is getting socialized. So, we can surely spread words about Opera in India through Social Media

Thanks once again!

tarun agarwaltarunsam26 # Wednesday, June 16, 2010 9:02:35 PM

Originally posted by Onomebest:

Nice work dude, keep it up!! congratulations to u one more time

Thanks man! I will surely vote for you.

dirkthetomster # Wednesday, June 16, 2010 10:15:14 PM

good article, the video is good ...

good luck!

Joseph D. Lienjdlien # Wednesday, June 16, 2010 10:47:31 PM

Good luck Tarun!

Kjell R. Jørstadjoerstad # Wednesday, June 16, 2010 11:09:09 PM

Shika Sheek(luis)luis913 # Wednesday, June 16, 2010 11:18:23 PM

Shaunak DeShaunak # Thursday, June 17, 2010 3:31:17 AM

A thumbs up nor now, and a more detailed comment later..... (Short of time

)

Harish Lakshminarayanaharish-l # Thursday, June 17, 2010 3:36:39 AM

Gud luck Tarun

iamcoconut # Thursday, June 17, 2010 4:25:22 AM

Good article! You have my vote

Best of luck

Jithendra Reddyajith999 # Thursday, June 17, 2010 4:45:54 AM

nice article dude
|go tarun go |..............
all the Best

Risanto robocop48id # Thursday, June 17, 2010 4:59:40 AM

Nice posting Tarun ..

Success to you ..

Manish Rawatmanishrawat # Thursday, June 17, 2010 7:38:59 AM

totally agree wid you....opera has great prospects in India and they should certainly think about expanding its market here...!!

Ramprasadramthegreatcv # Thursday, June 17, 2010 9:27:08 AM

arduinna # Thursday, June 17, 2010 10:21:58 AM

Not intrusive, but dynamic; not dull project, but clear ideas ! Great success to you !!

0liverpool # Thursday, June 17, 2010 10:26:12 AM

Abhishek Choudharyabhishek21 # Thursday, June 17, 2010 1:36:34 PM

Amazing post Tarun Sir.

we have been seeing you working with Opera since last one year .

Your dedication for Opera will surely get this internship for you.

Utkarshraphael123456 # Thursday, June 17, 2010 4:30:42 PM

Best Wishes for u!!

Paulo ArruzzoPauloArruzzo # Thursday, June 17, 2010 6:32:25 PM

I did not see anyone better than Tarun to work for India, congratulations! You have my vote!

Eileen mabiMibsip # Thursday, June 17, 2010 6:53:18 PM

ride on!

Nitish Nagarkattynitiishnag # Thursday, June 17, 2010 8:49:47 PM

Tarun, believe me this post is awesome. The way you have explained social media, then its prospects in India, and then a wonderful video. Its just perfect. Hard to get better than this.

I am sure you will be selected. My wishes are with you.

sandeep kumrouthsandeepks9 # Thursday, June 17, 2010 10:13:29 PM

Good article! Great Idea to include video

you deserves to get this marketing internship

Suhail Mukthesar AhmedSuhail276 # Thursday, June 17, 2010 10:35:08 PM

Keep going dude.. U r on da r8 way.. Always try to be da 1 who keeps country no.1:). Ma wishes r with u.. n tnx 4 informing..

Rafal4fakir # Friday, June 18, 2010 10:09:10 AM

Voted!

Mrunmaiy AbroalMrunmaiy # Friday, June 18, 2010 1:35:32 PM

All the best

tarun agarwaltarunsam26 # Friday, June 18, 2010 1:47:56 PM

Thanks a lot everyone. Your votes really matters a lot to me

Saju Josephsajujosephin # Friday, June 18, 2010 1:50:26 PM

best wishes:)

sugat mankarsugatmankar # Friday, June 18, 2010 2:47:11 PM

amazing post Tarun. Opera can't ignore you for this internship. I am sure you will be selected.

Best of luck

Vishnuprasath # Friday, June 18, 2010 3:19:59 PM

thambi naamba tamil pa so tamila sonna paklam.un article nalla irundhathuppa.

SaNjaYgul7san777 # Friday, June 18, 2010 3:20:49 PM

BEST WISHES TARUN:-)

Amitav®Amitavneel # Friday, June 18, 2010 4:57:12 PM

I luv Opera

Vasudevan Mvasuwrath # Friday, June 18, 2010 5:10:38 PM

Awesome post buddy..All the best

mitika sethimitikasethi # Friday, June 18, 2010 6:29:31 PM

I agree with you that Social Media in India has a big market in future. Also, you explained about Social Media perfectly. My vote is with You

siman smileysuhas12 # Friday, June 18, 2010 8:21:10 PM

Dude, I never knew that you are such a amazing writer.

Surely, you going to make your bond more stronger with Opera by snatching this internship.

Vishalmyaquarius # Friday, June 18, 2010 8:30:45 PM

best of luck dude ! hope you live upto IIIT-A standards.

samiyakiran samiyakiran # Friday, June 18, 2010 9:12:50 PM

my vote goes to Tarun . His passion & interest with opera is a strong point which is necessary to promote & market opera in india . Hope he will be the winner.